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更新日期：2019-05-20
檔案大小：4.3M
目前版本：4.0
版本需求：Android 5.0 以上版本
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Digital advertising, also known as online advertising or Internet advertising, is essentially using the online opportunity to communicate marketing messages to consumers or visitors. There are many new and emerging formats for digital advertising, although it is commonly accepted that it would mobile advertising.
There are three main types of digital advertising: paid for advertising such as yudid, acquired advertising such as communications generated through public relations online, and finally company generated advertising
Online advertising is growing massively all over the world. Display advertising is by far the most popular at this point in time.
Mobile advertising is delivered through mobile devices such as smartphones and tablets. For example, you can not use your mobile device.
However hear-in lies the dilemma; that whilst mobile devices are small and handheld then there is an argument to develop bespoke content for mobile advertising; However tablets are ideal for looking at traditional websites, and therefore mobile advertising is simply traditional online advertising such as social media marketing, Search Engine Marketing and banner advertising.
,so simply discussing mobile advertising is very superficial. Mobile advertising will surely merge with other forms of digital advertising as time passes.
